Custom animation

an animation made

Do you want to have an animation video made that makes complex information quickly understandable? Whether it concerns a technical product, an innovative process, or a service with many nuances: with a strong animation, you convey the core message clearly and convincingly.

Animation Agency develops custom animations for companies and organizations that take content and quality seriously. From explainer animation and corporate animation to 2D and 3D animation: we combine strategy, storytelling, and high-quality visual execution in a single process.

3.000+
productions made
800+
organizations helped
154
reviews on Trustpilot
Brand movie from Animation Agency
Film about 3D visualization by Animation Agency
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Why animation

Why have an animation made?

An animated video is powerful when your message is difficult to explain with text, screenshots, or live action. Visuals, movement, voice-over, and rhythm reinforce each other, allowing your target audience to understand what you mean and why it is relevant more quickly. Especially for technical, industrial, and digital subjects, animation helps to provide structure and make abstract information concrete.

  • 01clearly explain a product or service
  • 02visualize a process, workflow, or innovation
  • 03support sales, marketing and campaigns
  • 04training or onboarding employees
  • 05explaining internal change or new working methods

Having an animated film made is also practical if you want to show something that is difficult to film. Think of software logic, data flows, internal technology, product cross-sections, or situations that are still under development. It is precisely in these situations that custom animation makes the difference between sharing a lot of information and communicating truly clearly.

Our work

A selection of our animations

Curious about our examples? Take a look at some of the animation productions we have developed for and with our clients:

Forms

Which animation suits your goal?

Not every project calls for the same style. The right choice depends on your target audience, channel, level of detail, and the action you want to provoke after viewing. That is why we do not start with a preferred style, but with the communication question.

  • 01Quickly explain a product or serviceExplainer animation or explainer video
    For websites, campaigns, sales, and introductions where the core message needs to be clear in a short time.
  • 02Loading a brand story or propositionCorporate animation or motion graphics
    If you want to combine content with a strong visual brand experience.
  • 03Showing a technical product or process3D animation or technical visualization
    When structure, operation, material, or internal components need to be made visible.
  • 04Clarify software, services, or abstract processes2D animation
    Ideal for clear storytelling, flexibility, and quick visual clarification.
  • 05Provide step-by-step instruction or onboardingInstructional animation
    Suitable for training, internal communication, and process explanation with a logical structure.
The difference

a 2D or 3D animation made?

a 2D animation created is often the best choice for services, software, processes, and brand stories. The format is flexible, clear, and strong at simplifying abstract information. Having a 3D animation created is particularly interesting when the form, operation, or structure of a product needs to be visualized, for example, with machines, components, or technical installations.

The best choice is therefore not automatically the most striking style, but the form that makes your message clearest. In many projects, we even deliberately combine 2D and 3D, for example, 3D for the product and 2D graphics for context, data, or indications.

A path, from A to AA

How does the process of having an animation made work ?

A strong result starts with a clear process. This way, we keep content, creation, and feedback organized, and you know what is happening at every stage. Read more about our approach.

Step 1 of 7
1

Strategic intake

We start with your goal, target audience, and context. Should the animation inform, persuade, activate, or train? We discuss the core message, the desired level of detail, the distribution channels, and the role of the video within your broader communication.

2

Script and story structure

Next, we translate complex information into a logical and compact story. We remove noise, choose the right order, and write a script that is pleasant to watch and listen to. Especially with technical subjects, this step is crucial for the ultimate clarity.

3

Storyboard and visual direction

The storyboard shows what is said and shown in each scene. This allows you to assess the content, pacing, and structure before production starts. At the same time, we determine the visual direction so that message and form align well from the very beginning.

4

Design and style development

Now the animation gets its own distinct look. Think of illustration style, color usage, typography, icons, graphic elements, and any product details. In a fully custom project, we closely align the design with your corporate identity and communication context.

5

Animation and movement

In this phase, we set all scenes in motion. Timing, transitions, camera movement, and emphasis ensure that information not only looks beautiful but is also received logically. For 3D animation, we pay extra attention to perspective, materials, and technical credibility.

6

Voice-over, sound design and music

The right audio layer enhances rhythm, focus, and experience. A professional voice-over, fitting music, and subtle sound effects complete the video and support the message. Multilingual versions and subtitles are also available for international communication.

7

Delivery per channel

After feedback and fine-tuning, we deliver the animation video in the correct formats for your website, landing page, social media, presentation, trade show, or internal communication. This way, you get an animation that not only looks good but is also ready for immediate use.

Trusted by 800+ organizations
★★★★★Customer review

Good interaction to arrive at a great script and a widely viewed animation. Excellent

Roeland Nagel
Roeland Nagel
Sessy
Co-founder
★★★★★Customer review

Always proactive, deliver on time, and always quality. Would 100% recommend!

Nigel Stephania
Nigel Stephania
Less Noise
Creative producer
★★★★★Customer review

They did a fantastic job! They are quick to respond, understand what you want, and deliver beautiful work

Zoë Smit
Zoë Smit
Go Socialup
Social Advertising Specialist
★★★★★Customer review

Animation Agency knows how to transform complex challenges into understandable and, above all, spectacular animations. Where other animation agencies gave up, they managed to do just that little bit extra

Suzanne Theunissen
Suzanne Theunissen
Creative Studio 66
Concept Developer
★★★★★Customer review

Professional and driven team! Open to creativity and quick to act

Ilona de Baar
Ilona de Baar
That Inner Flame
Founder & Content Marketer
★★★★★Customer review

Based on a concise briefing, they created various beautiful animations. They also contributed valuable ideas to integrate them perfectly into the website, exactly as we wanted. Highly recommended!

Lars of the Children
Lars of the Children
Digital Bosses
Founder
★★★★★Customer review

Animation Agency is a great partner to have in your network. They think along with our wishes and communication lines are short, making them a pleasure to work with

Veerle Dachard Van Enschut
Veerle Dachard Van Enschut
Mosaic World
Brand marketer
★★★★★Customer review

With enormous passion for the craft and animation as an area of ​​expertise, Animation Agency creates really cool videos! Skilled, reliable, and motivated. That works!

Dirk Kremers
Dirk Kremers
Box to Box
Founder
★★★★★Customer review

Fast and professional! A proactive and skilled team with quick (good) results!

Linda Nouwens
Linda Nouwens
The Future Advice
Marketing & communication
★★★★★Customer review

The service is excellent! They are very proactive and always think in terms of possibilities

Richard de Witte
Richard de Witte
Vince People
Owner
★★★★★Customer review

We set up a really cool production together with Animation Agency . It was easy to communicate with and the process was smooth. Definitely worth repeating!

Koen Colle
Koen Colle
Fiks Film
Co-owner
★★★★★Customer review

Good work done by Animation Agency"

Mees Vermolen
Mees Vermolen
Space'M
Owner

Trusted by 800+ organizations

Investment

How much does it cost to have an animation made?

Anyone searching for "price to have animation made" or "animation video costs" primarily wants to know which choices determine the budget. The price usually depends on a combination of factors:

A compact 2D explainer animation typically requires less production time than a fully custom 3D animation with a lot of detail. Therefore, a tailored proposal is often more sensible than a single fixed guide price. This way, it is clear in advance what falls within the scope and which choices affect planning, quality, and investment. You can also request a price list.

  • the length of the animation
  • 2D, 3D or a combination of both
  • the amount of custom work in design and illustration
  • the number of scenes and the thematic complexity
  • voice-over, languages ​​and subtitles
  • the number of variants and export formats
Lead time

How long does the process?

The lead time depends on complexity, decision-making, and feedback rounds. A short animated video can be developed relatively quickly, whereas a technical or multilingual project requires more coordination. Because the script, storyboard, and visual direction are established first, the process remains manageable, and you know where you stand at each stage.

What you provide

What do we need from you?

You do not need to provide a detailed script or a complete creative plan to have an animation video made. A good start usually consists of the right basic information:

Do you already have a script, storyboard, or voice-over text? We are happy to use that as a starting point. We often further refine the structure, tone of voice, or visual translation so that the final animation communicates more effectively.

  • the goal of the animation and the desired action after watching
  • a clear target group or multiple target group segments
  • substantive input, such as product information, process knowledge, or documentation
  • corporate identity elements, such as logo, colors, and any existing visuals
  • information about where and when the animation is used
Why us

Why Animation Agency

Animation Agency is there for teams that want to explain complex information clearly without compromising on quality. Our communication-oriented approach ensures that we look not only at style, but above all at what your target audience needs to understand, remember, or do. This makes us a strong partner for marketing, innovation, and product teams in tech, SaaS, and industry. With over 10 years of experience, more than 3,000 animations produced, and 800+ clients, we combine strategic thinking with high-quality visual execution and personal guidance. Also, check out our animation portfolio.

A path, from A to AA

Tell us about your A.

Do you want to have an animation made? Tell us what you want to explain and for whom. We will help you think about the approach, style, and budget, and you will receive a clear quote.

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What is it about?
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1DiscoverWe get to know your question and target audience.
2ClarifyWe make the message sharp.
3AnimateWe design and animate.
4AmplifyWe use the animation for reach.

Frequently Asked Questions

We often receive the questions below from organizations that want to have an animated film, explainer video, or corporate animation made.

That depends on the goal and the channel. For many explainer animations, 45 to 90 seconds works well. For social content, shorter is often better, while an instructional animation or internal explanation may take more time if the content calls for it.

Yes. Existing input is often valuable because it already sharpens your content and terminology. We use that input as a basis and advise where structure, phrasing, pacing, or visual translation can be strengthened for a better end result.

Yes, an animation can be adapted for multiple markets with different voiceovers, subtitles, or on-screen text versions. This is efficient if the visual basis remains the same but the message needs to be deployed internationally.

That varies by objective. Common applications include websites, landing pages, sales presentations, campaigns, social media, trade shows, onboarding, and internal communication. The greatest impact is achieved when format, length, and version are tailored to the channel.

Creating it yourself can work for a simple internal video with limited requirements. However, if clarity, brand consistency, and content quality are important, a professional process usually pays off. You benefit from strategy, scripting, design, animation, and a final result that truly resonates with your target audience.

Ready to take your A to AA?

Whether it concerns an ambition, product, process, technology, or idea: we make visible what makes it special and translate it into imagery that is clear, convincing, and impossible to ignore.

Check out our reviews on Trustpilot